All natural since 1971. Fruit juice sweetened. Low fat. 100% natural. Made with whole grains. Naturally snacktastic! Barbara's Multigrain Fig Bars are perfectly sweet and full of ripe, juicy figs. Our rich and delicious bars are sweetened simply with pure fruit juice and wrapped in a naturally sweet and tasty crust of whole grain oats, barley, and brown rice. One lip-smacking taste and you'll know these are no ordinary fig bars - they're Barbara's. All natural, always. Low fat & 0 g trans fat per serving. No artificial flavors, additives preservatives or refined white sugar. Vegan and kosher. Product of USA.