10 g protein. The Alternative Protein Bar: Since day 1, we've been making delicious flavors from a few carefully selected ingredients. So, as we set out to create a new bar for our active daily lives, we knew we were in for a challenge: how would we include 10 grams of protein without being complex, without tasting ho-hum, without using dairy or soy? The solution was surprisingly simple - peas! That's right, those itty bitty vegetables are inside this bar. We love that. Enjoy the Alternative energy! - Lara - Creator of Larabar. 1-800-543-2147 (Mon-Fri 7:30-5:30 CT). www.larabar.com. Gluten free. Dairy free. Non-GMO. Kosher. 1 bar = 1/4 cup of fruit. Low sodium.